British households have cancelled their streaming subscriptions in record numbers so far this year as families continue to grapple with the rising cost of living, according to The Independent. “A little more than 1.5m video-on-demand accounts were scrapped in the first three months of 2022, according to figures from market research firm Kantar, leaving platforms such as Disney+, Apple TV+ and Now TV concerned. Netflix and AmazonPrime, on the other hand, were found to be “the last to go when households are forced to prioritise spend”.
UK streaming cuts
