Media Fortune Fame & Folly

Enthusiast buys $50m Outplayed

Canadian esports and gaming media firm Enthusiast Gaming Holdings Inc has bought Outplayed Inc which includes the popular e-sport League of Legends fan community U.GG. The consideration is thought to be $45m in a mix of cash and shares plus a potential earnout of up to $12m. Outplayed was established in 2017 and is based in Austin, Texas with a team of 12. Enthusiast Gaming serves many gaming fan communities with a reach of over 300m gamers per month.

Enthusiast Gaming