The Athletic
Soccer waits for something new…
UK coverage of this year’s soccer-football World Cup will go well beyond match reports and analysis, with a…
Why NY Times is buying The Athletic
The New York Times has agreed to buy San Francisco-based, sports news brand The Athletic. The world’s most…
Why The Athletic is burning
The Athletic burned through $95m during 2019 and 2020, reflecting the cost of building a 600-person reporting staff…
NY Times ‘to buy The Athletic’
The New York Times (NYT) is reportedly seeking to buy The Athletic. The Athletic’s most recent fundraise in…
Sports for sale
The Information reports that the Chernin Group’s The Action Network ( news and data for sports betting) is…
Axios-The Athletic merger?
Every week, there seems to be another reason to identify an opportunity for daily newspapers which could so…
Can The Athletic win?
We know technology can change people's appetites and habits. But so much 'new media' is traditional content fitted…
Will The Athletic win the race?
The four-year-old subscription sports app The Athletic this week announced an additional fundraising of $50m, bringing total investment…
Is this the last chance for (some) daily newspapers?
Two optimistic new media fund-raisings last week are a warning that daily newspapers must abandon their go-slow digital…