Italian Exhibitions Group (IEG) is buying a 50% stake in the Americas trade show businesses (Canada, US and Mexico) of Deutsche Messe to form a JV with the intention of further international expansion. IEG will add the B2B exhibitions to FB International, its event company. The firms have already partnered in Mexico through the Mexico Active & Sports and Ecomondo shows and now aim for further expansion in these markets. The deal covers a total of 10 shows: a further six in Mexico across a range of industries including agrotech, seafood, renewables, manufacturing and health and one each in the US in manufacturing technology and in Canada in renewables. The JV will be headquartered in Italy.
IEG + Deutsche Messe in Americas
