Sound + Vision. Rupert Murdoch’s “new” Fox Corp (formed from Fox News and Fox Sports spun-out of the former 21st Century Fox before its sale to Disney) has made two acquisitions with the purchase of a 67% stake in Credible Labs for $265m and the acquisition of Bento Box Entertainment, maker of the Bob’s Burgers cartoon. Bento Box Entertainment produces the cartoon which is aired on Fox as well as other quality animation series for distribution via YouTube and Netflix.
In a more diverse deal, Fox has also invested in the Australia-listed but San Francisco-based Credible Labs Inc which provides a marketplace for consumer lending, providing information on loans for housing and education from lenders to consumers. “The acquisition of Credible underscores Fox Corp’s innovative digital strategy that emphasizes direct interactions with our consumers to provide services they want and expand their engagement with us across platforms,” said Lachlan Murdoch, CEO of Fox. Credible founder and CEO Stephen Dash will stay with the company.
