Procurement Leaders
Is this the real future of B2B media?
You may not have heard of World50. That's the way its owners like it. The Atlanta, US-based company…
How B2B digs deep in a post-advertising world
The internet demands media specialisation, whether in content, delivery or audience. Arguably, that’s a reversal from the heyday…
How a US giant and UK minnow are shaking up B2B
For traditional media companies savaged by sharp-eyed digital natives, the problem seems to be all about new channels…