The Global Media Business Weekly

Dynata research buys Reimagine

B2B information. Dynata, the US research company which resulted from the 2017 merger of Research Now and SSI and which claims to be one of the largest online panel data companies, reaching 60m people globally, is acquiring data creation company Reimagine Holdings Group. Dynata serves nearly 6,000 market research agencies, media and advertising agencies, consulting and investment firms, and healthcare customers in North America, South America, Europe, and the Asia-Pacific. Transaction terms not disclosed.

Dynata